A retired Chairman and CEO taught us that ‘you can’t spell “BUSINESS” without “DICK”.’ That’s not quite accurate. What he said was, ‘If you’re not in court and you’re not being sued then you’re not in business.’ What we heard was, ‘you can’t spell “BUSINESS” without “DICK”.’ Good advice either way…
The New Business Dicktionary
Professional managers wrap business and management in mysticism in order to protect their place as the modern day shamans of commerce. We think that’s bullshit. So we set out to deconstruct their language and to place their vocabulary in a context that makes it clear just how deep the bullshit is.
Without further ado, the definitions.
